Squeeze Franchise — Costs & How to Buy
- Initial investment
- —
- Franchise fee
- —
- Royalty
- —
- Units open
- —
- Liquid capital
- $250+
- Founded
- 1974
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Overview
Squeeze In is a breakfast and brunch franchise that began in 1974, known for revolutionizing breakfast in a smaller, efficient space. Their core business revolves around providing a high-quality, delicious breakfast and brunch experience with an unpretentious, funky atmosphere. They offer a unique dining experience emphasizing strong unit economics, simplified operations with only two day parts, and a focus on building relationships with crave-worthy food, drinks, and genuine guest connections.
Key differentiators
["Focus on breakfast and brunch with a limited operational window (ends by 2 PM, only two day parts) allowing for work/life balance.","Strong unit economics achieved through efficient small-space operations (1,500-2,500 sq ft) and high-profit margin 'boozy breakfast cocktails' that drive double-digit sales without needing a bartender.","Unique 'funky and unpretentious' guest experience, aiming to be the 'Cheers of the breakfast & brunch world' with friendly service and fresh, crave-worthy menu items.","Support system that treats franchisees like 'family,' offering assistance 'every step of the journey' from initial contact to marketing and operations.","Low initial costs due to flexible format and smaller space requirements, with franchisees choosing consigned decor items."]
Training & support
Squeeze In offers comprehensive training and ongoing support to its franchisees. This support extends 'from the initial phone call to chat about the brand to site selection and operations & marketing training and support.' They emphasize that franchisees are 'in business for yourself but not by yourself,' indicating a strong support system for business ownership.
Ideal candidate
Their target market includes individuals and families seeking a high-quality, delicious, and unique breakfast and brunch dining experience. Customers are likely those who appreciate a friendly, unpretentious atmosphere, crave fresh comfort food, and enjoy breakfast cocktails. The emphasis on 'everybody knows your name' suggests a clientele valuing community and personalized service.
Available territories
Franchisees can explore nationwide available territories. The company encourages potential franchisees to 'Open A SQUEEZE IN Near You!' through an available territories map.
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Squeeze franchise — frequently asked questions
How much does it cost to open a Squeeze franchise?+
Total initial investment for a Squeeze franchise typically ranges from $0 to $0, including the franchise fee, build-out, equipment, initial inventory, and working capital for the first three months of operations.
What ongoing fees does Squeeze charge?+
Franchisees pay an ongoing royalty calculated as a percentage of gross revenue, plus a brand development fund contribution. Specific percentages and minimums are disclosed in Item 6 of the Franchise Disclosure Document.
Do I need industry experience to own a Squeeze franchise?+
No prior industry experience is required. Squeeze provides initial training, an operations manual, and ongoing field support. Successful candidates typically bring management experience, leadership skills, and a willingness to follow the system.
How long does it take to open a Squeeze location?+
From signed franchise agreement to grand opening, most Squeeze franchisees open within 6 to 12 months. Timeline depends on real estate selection, permitting, build-out, and training completion.
Is financing available for Squeeze franchisees?+
Squeeze is registered with the SBA Franchise Directory, which streamlines SBA 7(a) loan approval. Most franchisees finance 60–80% of the initial investment through a combination of SBA loans, equipment financing, and personal capital.