Retail franchises

Slumberland Furniture Franchise — Costs & How to Buy

Initial investment
Franchise fee
Royalty
Units open
Liquid capital
$75 – $150
Founded
1967

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Overview

Slumberland Furniture is a family-owned furniture company with a rich history dating back to 1967. They are a pioneer in the furniture industry, committed to providing quality, stylish, and affordable home furnishings. With over 120 locations, they aim to help customers create welcoming homes by offering a wide range of products from mattresses to complete home furniture sets, emphasizing customer satisfaction and community giving.

Key differentiators

["Established brand with a rich, family-owned history since 1967 and over 120 locations, offering strong brand recognition.","Comprehensive franchisee support across marketing, merchandising, e-commerce, distribution, training, store design, and technology.","Commitment to community involvement through the '40 Winks' initiative, where every purchase gives back to children in need.","Strong industry recognition, being ranked #28 on Furniture Today’s Retailer Rankings in 2025 and an Entrepreneur Top 500 Franchise in 2024."]

Training & support

Slumberland Furniture offers comprehensive training and ongoing support for franchisees and their entire teams. This includes support across various facets of the business, such as in-house marketing services, merchandising assistance, e-commerce support, distribution logistics, store design guidance, and technology implementation.

Ideal candidate

Their target market includes individuals and families seeking quality, stylish, and affordable home furniture and mattresses. Given their emphasis on creating 'welcoming homes' and 'easy to love, maintain, and afford' furniture, their customers likely value comfort, durability, and aesthetics without an exorbitant price tag. Their presence across the Midwest suggests a focus on consumers in that geographical region.

Available territories

Slumberland has over 120 stores primarily across the Midwest. The specific territory rights and exclusivity details for new franchisees are not explicitly mentioned.

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Slumberland Furniture franchise — frequently asked questions

How much does it cost to open a Slumberland Furniture franchise?+

Total initial investment for a Slumberland Furniture franchise typically ranges from $0 to $0, including the franchise fee, build-out, equipment, initial inventory, and working capital for the first three months of operations.

What ongoing fees does Slumberland Furniture charge?+

Franchisees pay an ongoing royalty calculated as a percentage of gross revenue, plus a brand development fund contribution. Specific percentages and minimums are disclosed in Item 6 of the Franchise Disclosure Document.

Do I need industry experience to own a Slumberland Furniture franchise?+

No prior industry experience is required. Slumberland Furniture provides initial training, an operations manual, and ongoing field support. Successful candidates typically bring management experience, leadership skills, and a willingness to follow the system.

How long does it take to open a Slumberland Furniture location?+

From signed franchise agreement to grand opening, most Slumberland Furniture franchisees open within 6 to 12 months. Timeline depends on real estate selection, permitting, build-out, and training completion.

Is financing available for Slumberland Furniture franchisees?+

Slumberland Furniture is registered with the SBA Franchise Directory, which streamlines SBA 7(a) loan approval. Most franchisees finance 60–80% of the initial investment through a combination of SBA loans, equipment financing, and personal capital.