Lawn Pride Franchise — Costs & How to Buy
- Initial investment
- —
- Franchise fee
- —
- Royalty
- —
- Units open
- —
- Liquid capital
- $75+
- Founded
- 1980
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Overview
Lawn Pride is a professional lawn care service company with over 40 years of experience. They specialize in maintaining healthy, green, and beautiful properties through a comprehensive range of seasonal lawn care programs. Their core value proposition is providing customized, effective solutions for various lawn needs, ensuring customer satisfaction with a 'Done Right Promise'.
Key differentiators
["Over 40 years of experience and expertise in identifying specific lawn issues (soil, weeds, pests, grasses) in various climates.","Customized lawn care solutions tailored to individual customer preferences, schedules, and budgets, including comprehensive programs.","Backed by the Neighborly Done Right Promise®, ensuring high-quality service and customer satisfaction.","Broad range of specialized services beyond basic lawn care, including pest control (moles, voles, general pests), fungicide, and tree & shrub care.","Locally operated by franchisees, combining national expertise with local understanding."]
Training & support
Sure Start onboarding and training program; ongoing learning events and training from Neighborly
Ideal candidate
Their target market includes homeowners who are proud of their lawns and desire a healthy, green, and beautiful property but may lack the time, knowledge, or desire to maintain it themselves. Demographically, this includes individuals who value professional service, appreciate convenience, and are willing to invest in their home's curb appeal. They also offer discounts for senior citizens and military personnel, indicating these are also target segments. Their service caters to those seeking year-round property maintenance.
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Lawn Pride franchise — frequently asked questions
How much does it cost to open a Lawn Pride franchise?+
Total initial investment for a Lawn Pride franchise typically ranges from $0 to $0, including the franchise fee, build-out, equipment, initial inventory, and working capital for the first three months of operations.
What ongoing fees does Lawn Pride charge?+
Franchisees pay an ongoing royalty calculated as a percentage of gross revenue, plus a brand development fund contribution. Specific percentages and minimums are disclosed in Item 6 of the Franchise Disclosure Document.
Do I need industry experience to own a Lawn Pride franchise?+
No prior industry experience is required. Lawn Pride provides initial training, an operations manual, and ongoing field support. Successful candidates typically bring management experience, leadership skills, and a willingness to follow the system.
How long does it take to open a Lawn Pride location?+
From signed franchise agreement to grand opening, most Lawn Pride franchisees open within 6 to 12 months. Timeline depends on real estate selection, permitting, build-out, and training completion.
Is financing available for Lawn Pride franchisees?+
Lawn Pride is registered with the SBA Franchise Directory, which streamlines SBA 7(a) loan approval. Most franchisees finance 60–80% of the initial investment through a combination of SBA loans, equipment financing, and personal capital.