Alloy Personal Training Franchise — Costs & How to Buy
Where strength and opportunity meet. That’s Alloy.
- Initial investment
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- Franchise fee
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- Royalty
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- Units open
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- Liquid capital
- $150 – $250
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Overview
Alloy Franchise offers a proven business model for entrepreneurial fitness enthusiasts to open their own branded, brick-and-mortar personal training franchise locations. They empower franchisees to make an impact on their community and future by providing customized personal training solutions. The company leverages decades of experience in the fitness industry to help adults achieve healthier lifestyles and build successful businesses.
Key differentiators
["Proven business model with a track record of success and industry-leading best practices.","Focus on customized personal training solutions within a branded brick-and-mortar location.","Comprehensive support program for franchisees, including a step-by-step system and a team of experts.","An established brand that helps individuals understand their full fitness potential and promotes healthy lifestyles.","Strong emphasis on community building and client retention."]
Training & support
Franchisee training 5 days Atlanta, installer training 3 days, designer training 4 hours plus LMS, 3 days onsite setup
Ideal candidate
The target customers for Alloy's franchisees are adults looking to improve their fitness and adopt healthier lifestyles, regardless of their current fitness level. The overall market is described as a booming $33 billion fitness industry where adults are increasingly active and health-conscious. The company aims to lead these individuals in their fitness journeys.
Available territories
The website mentions "great available territories," implying that franchisees are granted specific operational territories, though no details on exclusivity or size are provided.
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Alloy Personal Training franchise — frequently asked questions
How much does it cost to open a Alloy Personal Training franchise?+
Total initial investment for a Alloy Personal Training franchise typically ranges from $0 to $0, including the franchise fee, build-out, equipment, initial inventory, and working capital for the first three months of operations.
What ongoing fees does Alloy Personal Training charge?+
Franchisees pay an ongoing royalty calculated as a percentage of gross revenue, plus a brand development fund contribution. Specific percentages and minimums are disclosed in Item 6 of the Franchise Disclosure Document.
Do I need industry experience to own a Alloy Personal Training franchise?+
No prior industry experience is required. Alloy Personal Training provides initial training, an operations manual, and ongoing field support. Successful candidates typically bring management experience, leadership skills, and a willingness to follow the system.
How long does it take to open a Alloy Personal Training location?+
From signed franchise agreement to grand opening, most Alloy Personal Training franchisees open within 6 to 12 months. Timeline depends on real estate selection, permitting, build-out, and training completion.
Is financing available for Alloy Personal Training franchisees?+
Alloy Personal Training is registered with the SBA Franchise Directory, which streamlines SBA 7(a) loan approval. Most franchisees finance 60–80% of the initial investment through a combination of SBA loans, equipment financing, and personal capital.